Talking to customers
In our experience, companies don’t know their customers well enough, driving suboptimal decisions on product, marketing, or even strategy.
Especially today. The world is changing. Fast. Technology is racing ahead, the influencer economy is soaring and new brands are popping up left and right. People are changing their habits faster than their socks.
So to thrive and stay ahead, it is essential to build and maintain a deep understanding of your customers and move quickly.
Easier said than done
Sadly, surveys are still the go-to tool to get customer feedback. Not only are surveys only mildly exciting, they typically also give superficial results. An NPS of 6? Not great. But what to do about it?
In an ideal world, we could talk to your customers at scale. One-on-one interviews are amazing to build empathy and understanding. We all experienced magical “aha” moments talking to people and hearing their stories. Unfortunately, interviewing even a small number of people easily takes weeks of time and effort.
The result? Making costly uninformed decisions because research is too slow or limited.
The Solution: Conveo
Conveo. An easy-to-use, yet powerful research platform bringing deep insights in days instead of weeks.
At its core, Conveo uses the latest AI models to conduct and analyze hundreds of voice interviews. Our AI interviewer asks empathic follow-up questions based on the respondent’s answer. This finally bridges the gap between scalability and intelligence. Conveo also makes research much more accessible. It takes a great effort and skill to conduct high-quality research. From set-up to interviewing, to analysis. Conveo has built-in assistants that help in every step of the process, keeping you in control. This helps researchers deliver much greater impact speeding up their process, and democratizes research for marketing, product, and other teams.
Now, businesses can build deep customer understanding, enabling better decisions and more delightful products or experiences.
Our team is passionate about solving this problem having experienced this problem first hand, both at DataCamp and at McKinsey. We’re excited about a future where companies can deeply listen to their customers.
So join us on our journey to create a world where people are heard.
Co-Founder & CPO