Conveo vs. Longitudinal Surveys

What if you could spot emerging shifts while they’re happening, not three waves later?

Longitudinal surveys help you monitor change over time. But what if something shifts suddenly and you need to know why, now?

Conveo captures the story behind behavioral or perception changes in real time, at scale, and without weeks of design and lag.

See what’s changing and understand why

Why teams trust Conveo to get their research right

See what’s changing and understand why

Measuring change over time

Explaining emerging patterns

Design & deployment

Emotional & contextual insight

Operational load

Stakeholder relevance

Longitudinal Surveys
Longitudinal Surveys

Measuring change over time

Strong

Explaining emerging patterns

Missing

Design & deployment

Slow, periodic

Emotional & contextual insight

Limited

Operational load

Delayed

Stakeholder relevance

Low (slides buried in decks)

Resolution

Measuring change over time

Complementary

Explaining emerging patterns

Core strength

Design & deployment

Fast, flexible

Emotional & contextual insight

High-impact quotes & synthesis

Operational load

Immediate, direct response

Stakeholder relevance

High (insights that travel fast)

Conveo doesn’t replace longitudinal research. It fills the gaps between waves where fast-moving teams need answers.

Why senior insight leads are augmenting their trackers with Conveo

Faster response to internal questions

When marketing, product or leadership need answers between waves, Conveo delivers meaningful qual in days, not weeks.

Stronger sense-making around change

Less friction, more flexibility

Humanized outputs that move teams

Chat between Conveo and customer

Why senior insight leads are augmenting their trackers with Conveo

Faster response to internal questions

When marketing, product or leadership need answers between waves, Conveo delivers meaningful qual in days, not weeks.

Stronger sense-making around change

Less friction, more flexibility

Humanized outputs that move teams

Chat between Conveo and customer

Why senior insight leads are augmenting their trackers with Conveo

Faster response to internal questions

When marketing, product or leadership need answers between waves, Conveo delivers meaningful qual in days, not weeks.

Stronger sense-making around change

Less friction, more flexibility

Humanized outputs that move teams

Chat between Conveo and customer

What does this look like in practice?

What does this look like in practice?

Before Conveo

A sudden drop in preference, but no data until next survey wave

Internal pressure to explain but nothing to show

No emotional context or actionable direction

With Conveo

With Conveo

With Conveo

Launch 25–100 voice-led interviews in days

Uncover emotional, functional, and contextual drivers

Share synthesis with direct quotes and confident direction

CPG, Food & Beverage

"We used Conveo after a quant study with 3 concepts and chose an entirely different version. We’re glad we did, and our customers too."

Pieter Vanpaemel, Head of Insights at Edgard & Cooper

CPG, Food & Beverage

"We used Conveo after a quant study with 3 concepts and chose an entirely different version. We’re glad we did, and our customers too."

Pieter Vanpaemel, Head of Insights at Edgard & Cooper

CPG, Food & Beverage

"We used Conveo after a quant study with 3 concepts and chose an entirely different version. We’re glad we did, and our customers too."

Pieter Vanpaemel, Head of Insights at Edgard & Cooper

When to use Conveo instead of a 

longitudinal survey

When to use Conveo instead of a 

longitudinal survey

When something changes between waves — and you need to respond

When stakeholder questions are urgent, but the next data point is weeks away

When you're exploring a shift in behavior, sentiment, or expectation

When you need context and language to shape positioning, creative or strategy

Research for the speed of business

Longitudinal surveys help you monitor over time. Conveo helps you respond in time. Use both but don’t wait when the business needs answers today.