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Conveo vs

GetWhy

Both platforms run AI-moderated video research for enterprise insights teams. The difference is who owns the work.

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The short version

GetWhy is an established AI research platform, serving enterprise CMI and consumer insights teams across global CPG and retail. Its AI moderator runs live video interviews across 100+ markets, and it offers something no purely self-serve platform does: a full-service research agency option, where GetWhy's own senior researchers can take a brief and deliver a finished study.

Conveo is a video-first AI research platform built for enterprise insights functions, with a compounding insight library that grows with every study the team runs. The distinction is ownership: Conveo keeps every design decision in the hands of the client's research team.

If your team wants full ownership, with research that compounds into institutional knowledge, read on.

Results with Conveo

5X

faster iterations

70%

or more cost savings

5X

Confidence in your decisions driving revenue

Compare Conveo vs GetWhy

Feature-by-feature comparison of Conveo and GetWhy.
Features	Conveo	GetWhy
Primary audience	ConveoStrength: Enterprise consumer insights & brand research teams	GetWhyStrength: CMI, insights, brand, and innovation teams
Research approach	ConveoStrength: Research-rigorous AI interviews with full discussion-guide control	GetWhyStrength: AI-moderated video research; full-service agency delivery also available
Interview format	ConveoStrength: Real video with a speaking AI moderator	GetWhyStrength: Live AI-moderated video interviews
Emotion, tone & visual analysis	ConveoStrength: Yes, layered on transcripts	GetWhyStrength: Yes
Cross-study search	ConveoStrength: Yes, query patterns across past studies (talk-to-your-data)	GetWhyStrength: Living Intelligence Layer (Boards)
Always-on / continuous programs	ConveoStrength: Yes, continuous tracking & trend analysis via Conveo StoryLines	GetWhyStrength: Yes, Trackers & Always-On is a stated product area
Recruitment	ConveoStrength: Panel-agnostic: 8+ professional panels plus your own panelists	GetWhyStrength: Vendor-agnostic screening; 300M+ verified participants; BYOP supported
Languages	ConveoStrength: 50+	GetWhyStrength: Language count not publicly stated
Reporting & slide exports	ConveoStrength: Strong, actively expanding	GetWhyStrength: Stories format: insights as articles, videos, and podcasts
Mobile testing flows	ConveoStrength: On roadmap	GetWhyLimitation: Not confirmed
Enterprise compliance	ConveoStrength: SOC 2 certified, GDPR, EU hosting available	GetWhyStrength: SOC 2, ISO 27001
Recruitment services	ConveoStrength: Does not sell recruitment services, keeping the platform independent from its panel partners	GetWhyStrength: Recruitment is part of the platform and agency service

When to choose each

Choose GetWhy if:

You need a research partner that can run studies on your behalf as well as support self-serve delivery; 100+ market coverage is a requirement, or you want a team of senior researchers available to take a complex brief and deliver finished insights.

Choose Conveo if:

Your research team wants to own every stage of study design and execution; you need research to compound into an institutional knowledge layer across studies; panel independence from platform incentives is important to your methodology standards; or EU data hosting is a procurement requirement.

The key difference

Research ownership matters. GetWhy's hybrid model is a genuine strength for teams that need agency support. For teams that need to own the methodology and build institutional knowledge, a pure platform matters.

Conveo gives researchers full control over the discussion guide, stimulus, and probing depth. Every interview is conducted with real participants on video. It is video-first by design, so stakeholders act on a 90-second clip rather than an 80-page report. Every study feeds a compounding knowledge base.

"Research across multiple business units, run materially faster while meeting a global insights function's standards."

"Video-first approach is a real differentiating methodological advantage."

Conveo helps us go deep on projects we couldn’t even run otherwise with time and budget constraints.

Real human understanding, without the trade-off.

Fast insight is useless without depth. Deep insight is useless if it slows you down. Conveo goes beyond words, capturing emotion, behavior, and context others miss. The full story, delivered in days.

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Frequently asked questions.

Neither platform publishes standard pricing. Both are enterprise-priced based on research scope. GetWhy's model combines platform access with optional full-service research delivery, which affects its pricing structure. Conveo is a pure platform, priced around the research program scope. Book a call to discuss what a program looks like for your team.

GetWhy publicly states coverage across 100+ markets and 150+ countries. Conveo supports research in 50+ languages across global markets. For programs requiring the broadest possible geographic reach, GetWhy's scale is worth factoring into the evaluation.

Every Conveo study feeds a shared insight library. Past findings are searchable, linkable, and reusable, so teams build institutional knowledge rather than a collection of standalone reports.

GetWhy offers two modes: a self-serve platform where your team designs and runs studies, and a full-service agency option in which GetWhy's senior researchers take a brief and deliver the finished study. Conveo is a self-serve platform only. Research ownership stays with the client team throughout.

Conveo supports concept testing, in-depth interviews (IDIs), MaxDiff, segmentation studies, ad testing, and longitudinal tracking programs, with full researcher control over study design throughout.

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