Comment on any topic guide question and let Conveo apply the fixes

A topic guide rarely ships the way one person drafted it. The researcher writes it, a colleague wants question four softer, the brand manager wants a probe on price, and the regional team flags a word that will not translate. Until now that review lived outside Conveo: a copy in a shared doc, comments in email and Slack, then someone retyping the agreed changes into the platform and hoping nothing slipped between versions.

Topic guide comments, how they work and what they change, no sound needed.

How it works

• Comment on the question itself. Every question in the topic guide has a comment button. Leave a note, suggest a rewording or flag something for a colleague.

• Tag and reply in threads. Tag teammates so they see it, and answer each other right where the question lives.

• Let Conveo apply the fix. When a thread is settled, tell the AI research assistant what to do: "apply the comment on question 1", or "read me the comments" if you only want a summary. It makes the edit and resolves the thread.

• Keep notes to self. Comments also work as reminders while you set up the study, so an open point does not disappear before launch.

Research teams asked for it in four situations

These come from teams we work with in beauty, consumer goods, food, footwear, tech and betting, and at agencies. We kept them anonymous.

• The team check before launch. Build the guide, have colleagues check it and launch once it is approved, without exporting it to a document first.

• Stakeholder input on a draft. Collect wording changes from brand, category and regional stakeholders while the guide stays on one version.

• Many hands on one account. An insights lead who lets teammates set up their own studies can review each guide where it is written.

• A question about one line. Ask whoever is reviewing about a single question and get the answer next to it, instead of in a separate email.

What this means for your research

The review loop stays in one place. Everyone sees the latest guide, the discussion sits next to the question it is about, and the edits come from the agreed comments rather than a retyped list. Feedback rounds that took days of document and email traffic can close in the time it takes to read the thread.

One limit to know: Conveo applies the change you ask for, so read the result before you launch. A vague comment such as "make this clearer" gets one interpretation, and you can reply in the thread if it picked the wrong one.

Read the topic guide setup guide.