Key insight
Retail shoppers are less likely to want brand AI
24%
say AI weakened their perception of a brand
up from 16%
Nearly a quarter of shoppers now say AI has weakened how they see a brand, and appetite for more AI in retail keeps falling.
Free this wave: one insight per wave is open to read in full in the app.
From AI in Everyday Life: Trust & Shopping Decisions’s editorial insights, fresh every wave.
Explore AI in Everyday Life: Trust & Shopping Decisions























































