Syndicated research grounded in thousands of fresh interviews every month.
3 live programs: Affordability, AI Adoption and Health Perceptions
EditorialAttention Pulse
Where evenings actually go: streaming, gaming, social, and the trade-offs between them, in people's own words.
- Audience
- Adults 16–55, daily media users
- Cadence
- Monthly
- Interview length
- 20 min
- Interviews / wave
- ~520
- Markets
- US · UK · DE
What this program will answer
Where evenings actually go: streaming, gaming, social, and the trade-offs between them, in people's own words.
Example corpus question
“Which subscriptions survive the January cull, and why?”
- Full wave reports: charts, verbatims, video clips
- Questions between waves, answered from real interviews
- Sample design and quotas published in full, every wave
How it launches
Entertainment & Media at launch.
Radical sample transparency
Every Foundations program publishes its full sample design and fieldwork stats. Here is the planned design for this one.
130
participants per week, planned
Monthly
wave cadence
20 min
interview length
US · UK · DE
fieldwork markets
Planned audience & quotas
- Audience: Adults 16–55, daily media users
- Monthly waves of ~20 min AI-moderated interviews
- Market quotas across US, UK, DE
- Age, gender, and category quotas published in full at launch
Full sample stats (n to date, distributions, and achieved quotas) publish with wave 1.
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